Digital Guide - May 2026 - Toasting Women in Business

Deidre McGinty, Randi C. Heathman, Jaime McKinley, Danae Fryman, Kara Krushel, Stefanie Mazer, Katrina Coldren, Darrin Mollett, Cynthia Brewster Keating, Elizabeth Rhodes, Hannah Dodson, Donna Russell Martin

SIDELINESDIGITAL | May 2026

RANDI C.

HEATHMAN

Guiding Equestrian Students

on Their Unique Paths

WOMEN IN BUSINESS

Randi C. Heathman has never known a life without horses, quite

literally. Raised in Horton, Michigan, she grew up with horses

in her backyard. Today, she combines that lifelong passion

with her professional expertise as an independent educational

consultant and founder of The Equestrian College Advisor,

helping equestrian students navigate the often-overwhelming

path to college while balancing their riding goals.

A self-described “Type A (some might say A-plus...)”

personality, Randi was naturally drawn to dressage, where

precision and problem-solving are key. That same mindset

carries into her work with students, where she helps piece

together each individual’s academic and equestrian journey—

despite advice not to specialize. “I knew I wanted to work with

equestrians,” she said. “I knew it would be hard—and I was

right about that. But I was also right to stay the course. I’m so

proud of myself for having the courage to follow my gut.”

Horse-wise, Randi takes pride in developing her own horses

without shortcuts, a journey she says makes every milestone

more meaningful—like riding her current partner, Kashmir H,

down centerline for the first time and knowing exactly how

much work went into that moment. “Now my sights are set

on earning my USDF Gold Medal with Kashmir—but don’t tell

him that, it’s a lot of pressure!”

How did you first get involved with horses?

Does in utero count? My parents met through

horses and my mother rode into her final

trimester. We always had horses in the backyard

and family lore says my first word was horse.

What were your early years with horses like?

Idyllic. I had a pony in the backyard who was a

saint and I was given the freedom to ride him all

over the farm.

How did you get to where

you are now in your career?

My college admission career coincided with the

development of my college’s varsity equestrian

program, so gaining knowledge about both

specialties ran parallel at a really formative

time in my career. Then as I encountered more

and more confused—and anxious—students

and parents who wanted to match up both a

great education and a fulfilling college riding

experience, I wanted to figure out a way to

help them. Discovering the field of educational

consulting was the final piece of the puzzle

and once that snapped into place,

I never looked back.

What do you like to do outside of work?

I’m a huge movie and theater buff and every

few years I also like to take a solo vacation to a

tropical resort somewhere to just sit by a pool

with a book and completely zone out.

How do you balance everything

going on in your life?

It’s so engrained now that I don’t even think about

it—but I will say, having a strong community of

family and friends and mentors around me to rely

on when I need support is crucial.

What impact would you most

like to make on the world?

I want kids to know that they matter. That’s

it. The thing I find most frustrating about the

journey to college from the student side is that

they’re made to feel anxious about it. There’s

this sense that they “have” to do this “the right

way,” that there’s a “good” college and a “bad”

college and that there’s only one way to reach

their goals—or that if they haven’t set their life’s

course at age 17, they’re somehow failing at

life. And all of that is wrong—but it’s also very

easy for me to say that as a 45-year-old woman

with 20 years of experience to back that up. It’s

an entirely different situation for a teenager to

conceptualize.

So instead of focusing on the trappings of

the college process (which we do have to factor

in, admittedly), I want to create a space for

students to feel like it’s OK to ask questions,

to speculate, to try a path that doesn’t fit on

their way to finding the path that does. And

the whole time that exploration is happening,

I want them to know that they’re OK—they

matter and they’re special, and they’ll be OK in

the end.

If I can do that, I’m doing just fine.